“Fool me once, shame on you. Fool me twice, shame on me.”
I’m certain that most of us can relate to that adage of long ago, but for me it rings true even more in the context of Google and their litany of algorithm changes. Panda, Penguin, blah, blah, blah! Here in Waukesha, WI Google sure seems to be having a lot of negative impact on a lot of legitimate businesses. … Continue reading
For several years I have been actively engaging the art of internet marketing. Otherwise known as SEO (Search Engine Optimization), Local Search Optimization, and other forms of Online Marketing that include press releases and positive reviews, this process of attaining reputable citations (backlinks) from prime internet real estate used to be an achievable goal that would help websites rank higher in the search results.
However, just like anything else,… Continue reading
Generally speaking, most individuals that do not understand how search engine optimization (“SEO”) works, will usually expect unrealistic results when it comes to the art of SEO. These individuals believe that it is possible to get your website ranking increased by anyone who claims to “know” SEO, and that such results can be attained in a short period of time. Somewhere along the line they have heard that businesses that… Continue reading
For as long as SEO has been in existence, there never seems to be an end to all sorts of myths about this subtle art. The validity of these myths aren’t helped by the so-called ‘experts’ who are spreading them.
The following is a list of some of the biggest SEO myths:
- You should repeat your keywords 100 times on each page
- SEO doesn’t require patience
- You can’t optimize… Continue reading
There’s a lot of Panda monium in Google’s Webmaster Central in the past few weeks concerning individuals receiving a notice of “detected unnatural links”. If you use Google Webmaster Tools to monitor your website(s) and you attain backlinks from paid sources or otherwise, you just may receive a notice such as the following if your not careful:
… we’ve detected that some of your site’s pages may be using techniques… Continue reading
For several years now I have watched in great wonder as the internet has evolved into the largest, most effective means of sharing information, as well as marketing businesses and products. From the simplest thing such as email, all the way to purchasing products and services online, the internet has quickly evolved into the most effective and efficient medium of exchanging and finding information.
Knowing this fact, a majority of… Continue reading